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Bollywood stars tighten contracts to block AI voice and likeness misuse
As AI blurs the line between reality and replication, Bollywood’s biggest stars are taking no chances. Top actors are now adding strict contract clauses to prevent filmmakers from using AI to alter their voices, likenesses, or performances without consent. With concerns over deepfakes and digital manipulation growing, the Indian film industry is placing new legal safeguards to protect artistic identity in an increasingly AI-driven world.
As AI blurs the line between reality and replication, Bollywood’s biggest stars are taking no chances. Top actors are now adding strict contract clauses to prevent filmmakers from using AI to alter their voices, likenesses, or performances without consent. With concerns over deepfakes and digital manipulation growing, the Indian film industry is placing new legal safeguards to protect artistic identity in an increasingly AI-driven world.
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