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Amazon Prime Video plots Hollywood expansion
When Mike Hopkins was approached about leading Amazon Prime Video, his view of the streaming service matched one held widely in Hollywood -- it was nothing more than a perk for subscribers of the online retailer’s two-day delivery service. But Amazon founder Jeff Bezos had much bigger ambitions for the service that offers movies, television shows and original programming. “After meeting with Jeff, it was very clear that he really saw this as an opportunity to build a media company,” said Hopkins, an entertainment industry veteran of Fox Networks, Sony Pictures and Hulu who has in the last four years plotted Prime Video’s path to mainstream Hollywood player.
When Mike Hopkins was approached about leading Amazon Prime Video, his view of the streaming service matched one held widely in Hollywood -- it was nothing more than a perk for subscribers of the online retailer’s two-day delivery service. But Amazon founder Jeff Bezos had much bigger ambitions for the service that offers movies, television shows and original programming. “After meeting with Jeff, it was very clear that he really saw this as an opportunity to build a media company,” said Hopkins, an entertainment industry veteran of Fox Networks, Sony Pictures and Hulu who has in the last four years plotted Prime Video’s path to mainstream Hollywood player.
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